Press Zone

Adestra encourage members of the press to contact us for sound bites, case studies or insight. Don't hesitate to contact Ellen Scott:

Press Release Archive

• Do you clean your database regularly? - Only 57% of UK email marketers do, which directly affects confidence and ROI 14th March 2008

• UK e-marketers can generate an extra £1/2billion worth of sales – just by fixing deliverability 7th March 2008

• Survey shows emarketers need to get back to basics 28th February 2008

• Re-marketing to the 60% of customers who abandon basket can make or break your email campaigns 30th October 2007

• Adestra strengthens Sales & Marketing team with 3x email experts 9th October 2007

• Adestra’s MessageFocus streamlines agency email marketing sign-off procedure 13th April 2007

• Largest survey of UK email marketers shows half don’t know their ROI- £84m of untracked email campaigns 6th February 2007

• Adestra hires new digital marketing talent - ex-Scotts of Stow marketer to build clients’ strategy 7th January 2007

• Adestra focuses on quality. First ISO 9001 certified ESP 11th September 2006

• RM appoints Adestra to improve tough email deliverability in UK education market 27th April 2006

• BBCShop.com appoints Adestra for email marketing offensive 7th April 2006

• Latest version of Adestra's Message Focus email marketing tool released 7th February 2006

• The importance of safe senders: 75% of top email marketers will miss out on repeat sales 7th February 2006

• New partnership gives publishers industry first, complete digital magazine solution 22nd November 2005

• Fax marketing is not dead: 80% of fax marketers to increase/maintain activity for 2006 16th November 2005

• Adestra opens office in Australia 3rd November 2005

• Is Fax Marketing a redundant medium? Adestra ask the UK direct marketing industry 30th September 2005

• Adestra launch on-site best practice centre for fax marketers 20th August 2005

• Data, data and more data the main factor holding back B2B and B2C email marketers 8th June 2005

• B2B and B2C email marketing: survey shows different uses, same challenges 6th June 2005

• Adestra invited guide UK publishers on eZine programs at NEPA conference 20th May 2005

• Adestra announce launch of today’s best email marketing system 11th May 2005

• Online Marketing Show attendees to attend free email clinic provided by Adestra for practical advice to improve their email marketing 21st April 2005

• Adestra to speak at NEPA meeting to advise publishers on online and email marketing strategy 31st March 2005

• AGRA Informa joins expanding list of publishers relying upon Adestra's fax broadcasting solution 5th March 2005

• Adestra appoints Marketing Director 2nd March 2005